When was the last time you really thought about what’s in your skincare? If you check the ingredient list on most products, the first thing you’ll likely see is water. While that might seem harmless—or even beneficial—it actually dilutes the effectiveness of active ingredients. Even worse, the reliance on water often means more synthetic preservatives are added to maintain shelf life, which can irritate sensitive skin and disrupt your skin’s natural balance.

Oliveda is changing the game. This revolutionary European skincare brand has reimagined what skincare should be by eliminating water entirely. Instead, they focus on nutrient-dense, bioavailable ingredients that work harder and smarter for your skin. Every product is powered by the olive tree, nature’s ultimate healer, to target fine lines, wrinkles, redness, dryness, and even inflammation. The result? Skin that looks and feels better, naturally.

As a functional medicine physician,...